Common informative campaign for the responsible recycling of lead – acid batteries by NOVA and the Green Mission

Nova, as a member of the Green Mission, supports initiatives targeted to the protection of the environment.  On the occasion of the “World Environment Day” on 5 June, Nova and the Green Mission ran a common informative campaign, highlighting the importance of proper recycling of lead – acid batteries.

From Monday 5th to Saturday 10th June, Nova – the biggest subscription channel in Greece, has broadcasted the “Recycle Right” spot at the Nova movies and sports channels, communicating messages regarding the correct recycling of lead-acid batteries.

Nova considers environmental protection as a fundamental part of its Social Responsibility strategy. Its participation at Green Mission, alongside with other companies and organizations, strengthens the actions at preserving the natural environment